Privacy Policy

Last updated: April 2025

1. Information We Collect

When you place an order or contact us, we collect:

  • Name, email address, and phone number
  • Shipping address (street, city, state, pincode)
  • Order details and purchase history
  • Device and browser information (via cookies)

We do not collect or store payment card details. All payments are processed securely via Cash on Delivery.

2. How We Use Your Information

  • To process and fulfill your orders
  • To send order confirmation and delivery updates via WhatsApp/SMS
  • To respond to customer service inquiries
  • To improve our products and website experience
  • To send promotional offers (only with your consent)

3. Cookies

We use essential cookies to maintain your shopping cart and session. We may also use analytics cookies (e.g., Meta Pixel) to understand how visitors use our site and to show you relevant ads on platforms like Instagram and Facebook. You can disable cookies in your browser settings at any time.

4. Third-Party Services

We use trusted third-party services that may access your data only as needed to provide their services:

  • Meta (Facebook/Instagram) — advertising and analytics
  • WhatsApp — order communication
  • Shiprocket / courier partners — order fulfillment and delivery

These services have their own privacy policies and we recommend reviewing them.

5. Data Security

We take reasonable technical and organizational measures to protect your personal data from unauthorized access, disclosure, or loss. Our website uses HTTPS encryption for all data transmission. Your data is stored on secure servers.

6. Your Rights (DPDP Act 2023)

Under India's Digital Personal Data Protection Act, 2023, you have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate or incomplete data
  • Request deletion of your personal data
  • Withdraw consent for marketing communications

To exercise these rights, contact us at hello@auramemories.com.

7. Contact Us

For any privacy-related questions or concerns:

Aura Memories
Email: hello@auramemories.com
WhatsApp: Available on our website